The
nixon brand was created in 1997 by andy laats and chad dinenna. this brand is dedicated to fundamental principles of original design, quality clockmaking. this passion lead to the creation of more than a dozen watch styles which are marketed and sold in more than 18 countries.
nixon represents the melting of its creators' talents, which have lead to create the society.laats si a control engineer, graduated from stanford, and has been fond of snowboard for a very long time. dinenna is a californian snowboarder, media man and fond of
watches. together, they have built nixon's brand success and the famous character of the brand in the clockmaking industry that is very competitive in the boardsport domain, from which both creators are coming.
the result is that nixon has created a collection of watches with high quality quartz movements, made of
stainless steel cases and with a strong mineral glass. each
nixon watch is created and made to be resistant to every sports and to the every-day life.